Pattern of Ads followed by Desh kii Dhadkan

Most of us are passionate about bikes esp. boys and even some of the girls even. This is the sector where Ads of Bikes are also watched with passion, where the heart beats of people are also attached with the Ads. And most of us might have got that of which company’s Ad I am talking about. Yes…. It is Desh Kii Dhadkan … HERO HONDA … Dhak Dhak Go.

Hero Honda has a strategy of following a similar pattern of its Ads. There are some things which you might have not noticed but today I would like you to see that pattern from my eyes.

Ok, now watch some of the Good Ads of Hero Honda

1. 3. 4. 6. 9.

 

2. 4. 8. 10.

 

2. 4. 8. 10.

 

3. 4. 6. 9.

 

1. 2. 3. 4. 5. 8. 10.

 

1. 2. 3. 4. 5. 8. 10.

 

1. 2. 3. 4. 5. 6. 9. 10.

 

1. 2. 3. 4. 5. 7. 10.

 

1. 2. 3. 7. 10.

 

LAST THE PERFECT ONE… (FULL LENGTH AD)

1. 2. 3. 4. 5. 6. 7. 8. 9. 10.

The advertisements here are following the following pattern:

1. The advertisement has a song or classical music

2. The song is sung in a chorographical way with men on bikes i.e. riding bikes according to music.

3. The Ads are showing the emotions and feelings for the bike

4. The Ad shows the trust and confidence of people on Hero Honda

5. Its taglines Dhak Dhak Go (or) Dhesh kii Dhadkan tries to attach heart beats along with emotions of people.

6. Most of Ads are showing Hero Honda as a family brand instead of focusing on any particular bike brand and symbolizing that all the Hero Honda guys have different zeal and enthusiasm.

7. The ads shows that Hero Honda makes Relations Strong by showing happy faces of friends or family members in its ads.

8. Special focus on its Riding, Handling in traffic and in Jams

9. Trying to correlate with sports or sportsmen and shows passion to do something for the country.

10. Shows its Style, Design and Looks.

In Hero Honda’s more than 60% of the ads you will at least 60% of these characteristics. I have done a brief analysis and have marked the numbers of these points under each of the ads shown here. And readers are free to to comment on what they feel about these pattern points.